Sneaking a Peak at the Next GS
There's often so much in a name. Take the Lexus LF-S that debuted at the Tokyo motor show in the fall for instance. What does LF-S stand for? Lexus Future Sedan: if that's not a hint I'm not an automotive reporter.
Unveiled at the Tokyo auto show this fall, the LF-S is expected to be the basis for the future GS. (Photo: Lexus) |
OK, most likely a few things will give way when Lexus debuts its next-generation GS next month, but if the Japanese luxury brand manages to move the design forward from concept to reality relatively unchanged, the GS will also go to the top of the charts.
Lexus unveiled its LF-S at the Tokyo auto show this fall, along with a sport tourer dubbed LF-X that looks identical to the HPX concept which debuted much earlier in the year.
Lexus looks to be moving toward an elegant yet futuristic approach to its future GS. (Photo: Lexus) |
Compared to the extreme modernism of new BMWs, the staid convention of Jaguar or the classic albeit somewhat generic styling of Mercedes-Benz, Lexus looks to be moving toward an elegant yet futuristic approach to its future GS, more on the lines of Audi's design philosophy but nevertheless quite original.
This refreshing approach could spell havoc for competitive luxury brands. After all, with stellar performance now a factor in the majority of the brand's current crop of products, superb fit, finish and quality of materials, and best in the business reliability looking to continue forward, the lack of a distinctive brand identity to set all of its models apart from rival carmakers is the only attribute keeping its mainstream cars from cleaning up.