FCA used the platform of the Houston Auto Show in Texas to announce new available options for 2017 for its Ram 1500 truck, the goal being to allow Ram owners to further customize their truck as desired.
Specifically, the Ram 1500 Rebel off-road model will see a new colour added to its available palette, dubbed “Delmonico Red”, supplementing the previously announced “Sport Orange” and “Mojave Sand”.
For their part, the top-of-the-line Ram 1500, 2500 and 3500 Limited versions will be available with body-coloured "RAM" tailgate lettering and side steps instead of the usual chrome.
2017 Ram 1500 Rebel in Delmonico Red livery | Photo: FCA